-With the excellent new XE sedan establishing Jaguar's claim in the entry-luxury sedan class and the equally excellent new F-Pace giving the brand its own crossover, Jaguar has most of the basic luxury-brand bases covered. (Sister company Land Rover covers the rest.) Now all it needs is customers, so Jaguar is seeking visibility the way one does in America: celebrity tie-ups. In just over two weeks this past spring, Jaguar announced collaborations with Prince Harry, WWE superstar John Cena, and Fast and Furious actress Michelle Rodriguez. The trio is an apt summation of the new range-topping, 575-hp F-type SVR: prestige, muscle, and beauty. READ MORE ››
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