Wednesday, October 7, 2015

Strange Dayz: Nissan Tokyo Concept Is More for “Sharing” than Driving

TEATRO_for_DAYZ_EXT_1

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At the other end of the spectrum, thematically, from its Vision 2020 Gran Turismo, Nissan at Tokyo also will display a quirky, electric concept car that purports to redefine transportation for a digital Japanese generation. Bizarrely dubbed Teatro for Dayz—a name that blends the Italian word for theater (teatro) and a current Nissan minicar—the EV concept was designed not so much for driving, but for occupants interested in creating, connecting, and sharing.

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Nissan describes the target for the Teatro for Dayz as the new generation that went straight from the cradle to digital technology as “share natives.” The company is worried that, despite the fact these youngsters will reach driving age in a few years, they show little interest in cars.

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The Teatro for Dayz’s boxy, floating-roof design, zero-emissions powertrain, and state-of-the-art connectivity is Nissan’s remedy to get share natives interested in cars.

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The concept gets a Spartan white interior that the company says doubles as a blank canvas for occupants to express themselves artistically. Either that or Nissan hasn’t quite decided how the cabin should be decked out.

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Inheriting a rethink of the LEAF’s EV technology adapted for mini-cars, the Teatro for Dayz is for all intents and purposes an iPhone on wheels. Or at least, that’s the ardent hope within Nissan. Media and public reaction to the car will decide whether it reaches production.

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